Wendy McPherson
Wendy is the founder of Yaya Freeman Designs. She is a surface pattern designer, mixed media artist, printmaker and photographer creating calm, thoughtful artwork for fabric, stationery, homeware, wall art and licensing.
A business graduate with a Master’s in Business Administration from the Open University, Wendy brings strong commercial awareness, project management experience and a professional understanding of client service, quality standards and small business development to her creative practice.
Through Yaya Freeman Designs, she combines hand-drawn motifs, photography, painted textures, collage and digital pattern design to create grounded, expressive work for people, brands and businesses who value beauty, natural detail and calm in everyday spaces.